Have you noticed that round brilliant cut diamonds have been demoted to a

Have you noticed that round brilliant cut diamonds have been demoted to a "commodity"?
We regard them as gems.

Recently, demand has focused on a new ideal cut- table and depth percentages close to 60 percent. The supply of 60-60 round brilliant cuts is slim because they are cut for maximum weight retention. This narrowing of selection demands higher prices, and we are resisting this trend.

Fact: Various ideal brilliants exist- all mathematically proven- but none read 60-60.The American Ideal- a beautiful diamond- is a standard of excellence for many. How useful, however, is this standard when these stones are rarely available?

Eppler's Ideal increases table size 3 percent, reduces crown height, and maintains similar dispersion as the American Ideal because crown angle has been reduced by only 1.25 degrees. This maintenance of dispersion also occurs in stones with 60-65 table percentages, although they are not as depressives as Ideal Makes.

Crown angle definition- the angle formed between the intersection of the crown kite facets and the girdle plane-creates fire. It is vital that pavilion angles are set near 41 degrees for maximum refraction. Perhaps, 60-60 is only a marketing convenience.

For many fancy shapes, depth percentage is tricky because pavilion angles are often steeper in the belly and shallower from point to culet- and gracefulness of shape is overlooked.

If you think one make or set of percentages is the only one that is valid, you're not acknowledging the realities of the diamond market and diamond cutting. Table and depth percentages- helpful hints- provide only a partial picture. Furthermore, the GIA has invested considerable resources in optical ray tracing research. Results to date indicate several different but valid variations of excellent cut exist.

The ultimate judge of beauty and cut should be the human eye- first impression- and not simply a combination of numbers. Each variation should be appreciated on its own merits, and prices vary due to supply and demand, based upon the visual attractiveness (beauty) of each diamond.

Our goal is to provide selection, variation, and value without compromising cut. We polish and sell International Fine Market Diamonds- mostly first makes- proportioned for maximum brilliance.

We hope you'll examine our " menu of fine makes" below and get to know us better.